September 2, 2025

HilltopAds ad network review

HilltopAds is a popular marketing platform that offers a range of ad styles, advanced targeting options, and a complete self-service platform. HilltopAds has over 73 billion ad impressions per month in Europe, Eastern Asia, Southern Asia, South-Eastern Asia, and North America, making it a favoured choice for businesses due to its endorsement of numerous niches and all GEOs.

Let’s start this HilltopAds Review!

What is HilltopAds?

HilltopAds: A UK-based advertising network.

HilltopAds ad network review
  • Launched in 2013 to provide revenue alternatives for website owners and agencies.
  • Gives marketers access to millions of targeted clients.
  • Unique feature: traffic segmentation based on user quality and activity.
  • Ad forms include POPs, Direct Link, Instream VAST/VPAID video, and in-page push.
  • Provides advanced capabilities that are accessible to both advertising and publishers.

Let’s have a look at all the important aspects offered by HilltopAds!

ALSO READ: TrafficJunky ad network review

HilltopAds for Publishers

HilltopAds: A Reliable and Effective Advertising Network for Publishers

  • Provides 100% fill rate for monetizing ad inventory.
  • Pays weekly with a minimum payout threshold of $10.
  • Accepts several payment options, including Bitcoin, Capitalist, Paxum, PayPal, USDT, Webmoney, and wire transfers.
  • Provides a referral scheme that pays a 5% commission on referred publishers’ profits.
  • Offers a variety of advertising forms, including popunders, in-page push advertisements, VAST/VPAID video ads, and direct links.
  • Provides competitive CPM rates, particularly for mobile inventory.

HilltopAds Publisher Sign-up Process

• Register for an account on the official website.
• Include your website in the “Manage Site & Zones” section.
• Select a traffic category for your website.
• Create ad zones by picking the desired ad format and giving them a name.
• Generate ad codes by selecting your favorite invocation code.
• Include the created ad code or link on your website.
• HilltopAds will automatically cycle the highest-converting advertisements to enhance profits.

HilltopAds for Advertisers

HilltopAds, an emerging advertiser platform

  • Allows advertisers to target worldwide consumers.
  • Offers a diverse range of ad types, including popunders, in-page push advertisements, VAST/VPAID video ads, and direct links.
  • Offers sophisticated targeting options such as geolocation, device targeting, operating system targeting, browser targeting, and carrier targeting.
  • Offers anti-ad blocker solutions to maximize ad reach.
  • Delivers real-time information and reports for campaign monitoring and optimization.
  • Designates a personal account manager for campaign management and optimization.

Signing Up for HilltopAds as an Advertiser

• Go to the official HilltopAds website.
• Choose whether to be a publisher or an advertisement.
• After selecting your role, click the “Sign Up Free” button.
• Fill out the registration form, including your first name, email address, and password.
• Fill up the invoice details for future financial transactions.
• Once you’ve completed the form, confirm your email address.
• Use your advertiser’s dashboard to run campaigns, monitor statistics, and top up accounts.
• To create a campaign, make a minimum payment of $50.
• Manage campaigns using your personal account’s “Manage Campaigns” area.
• Use “Estimation Tools” to forecast campaign success.
• Be assigned a personal optimization manager for support.

Ad Formats Available on HilltopAds

Top 6 Converting Ad Formats


🔹 Popunder

  • CPM-based ad that opens in a new tab/window behind the main one.
  • One of the oldest and most popular online ad formats.
  • Known for high conversion rates.

🔹 In-Page

  • CPM or CPC-based; appears like a push notification on the website.
  • Looks like a small message with an image.
  • Image size: 192×192 (desktop & mobile).

🔹 Video VAST

  • Ad feed linked to a video player; shown before (pre-roll), during (mid-roll), or after (post-roll) a video.
  • Boosts brand awareness and promotes entertainment offers.
  • Ideal for streaming and video content platforms.

🔹 Video Slider

  • Appears as a video ad at the bottom-right corner of the site.
  • Not tied to a specific video player.
  • Can be placed on any website.

🔹 Banner

  • CPC-based ad placed on web pages.
  • Visually appealing and widely used.
  • Standard size: 300×250 (desktop & mobile).

🔹 MultiTag

  • Allows combining multiple ad formats on one site.
  • Maximizes monetization and revenue.
  • Types:
    • MultiTag In-Page: In-Page + Popup ads.
    • MultiTag Banner: Banner + Popup ads.
    • MultiTag Video Slider: Video Slider + Popup ads.

HilltopAds Payment System Overview

• Provides a variety of payment choices, including Paxum, Capitalist, ePayService, PayPal, USDT, Webmoney, and Bitcoin.
• The minimum payout for most options is $20, making them suitable for tiny publishers or novices.
• The Bitcoin reward is significantly greater ($50), whereas the Wire Transfer payout is $1,000.
• Uses a Net7 plan, with rewards every Tuesday providing the minimum payout is reached.
• Publishers benefit from a consistent revenue source.
• Provides a referral scheme in which users may earn an additional 5% of each new publisher’s earnings.

Concluding the HilltopAds Review

HilltopAds is a user-friendly ad network with a worldwide reach, providing a variety of ad formats and powerful targeting possibilities. Its 100% fill rate and attractive CPM rates benefit publishers, while weekly payments and several payment methods make it suitable for businesses of all sizes. Real-time information and a dedicated account manager are invaluable tools for improving campaigns and increasing profits. HilltopAds also works around ad blockers, ensuring that adverts reach as many users as possible. Overall, HilltopAds is a dependable and productive ad network for both publishers and advertisers, making it an excellent option for monetizing websites or addressing specific audiences.

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