by So I’ve been running websites for about seven years now, and honestly, the ad network game feels like it never stops changing. You get comfortable with one platform, they change their rates, introduce some weird new policy, and suddenly you’re back to square one. Last year I was getting really tired of the usual suspects—you know, the networks everyone uses—because my earnings just felt flat. I had three sites going at the time, all in different niches, and I was making decent money but nothing that made me excited to check my dashboard anymore.
Back in April of last year, I was in this Facebook group for publishers (the kind where people complain about CPMs like it’s a sport), and someone mentioned RichPush. I’d never heard of it. The person said they’d been using it for a few months and the rates were surprisingly solid, way better than what they were getting elsewhere. My first thought was “yeah sure, another ad network making huge promises,” but I was desperate enough to at least look into it. I already had two other networks running on my sites, so I figured, why not test this one too and actually compare them side by side?
I’m going to break down everything I found out, because honestly, this network surprised me. Not always in expected ways, but surprised me nonetheless.
Quick Facts About RichPush
| Founded | 2016 |
| Ad Formats | Push Notifications, In-Page Push, Pop-Unders, Popups |
| Minimum Payout | $10 |
| Payment Methods | Wire Transfer, PayPal, Crypto |
| Approval Time | 2-3 days |
| Best For | Push notification monetization, pop traffic, sites with international audiences |
Getting Started: The Signup Was Weirdly Easy
I was honestly expecting some nightmare application process. Like, you’d think an ad network with decent rates would have you jumping through hoops, right? Not the case. I signed up on May 3rd of last year, filled out basic info about my site, what kind of traffic I was getting, and literally got approved in about 36 hours. Maybe 40 hours? I remember because I checked on a Friday morning and my account was active by Saturday evening.
The dashboard is pretty straightforward, nothing fancy. It’s not the most beautiful interface I’ve ever seen, but it works. There’s no lag, the stats update regularly, and you can actually find what you’re looking for without wanting to throw your computer out the window. I’ve dealt with platforms where the dashboard makes you want to contemplate life decisions, so this was a win.
One thing I appreciated: their onboarding email actually had useful information. It wasn’t just “welcome, good luck, figure it out yourself.” They explained the different ad formats, gave recommendations based on my site type, and actually responded when I had questions. I remember emailing on a Tuesday about tag placement, and got a response the same day from someone named Maria who actually read my question instead of just sending a generic answer.
The Ad Formats I Tested
RichPush lets you run several different formats, and I didn’t just slap all of them on at once like some maniac. I tested strategically. My main test site had about 22,921 monthly pageviews at the time (yeah, I track the exact numbers), so I needed to be careful not to overload it with ads and tank my user experience.
I started with push notifications since that’s what RichPush is known for. The setup was dead simple—basically just a code snippet in my header. I gave it a week to see what happened. The notifications didn’t feel intrusive to users, which was my main concern. They show up in the browser corner, not like some annoying popup that makes people hate you.
After two weeks I added in-page push ads. These are basically notification-style ads that appear within your page itself. I was nervous about this because I thought it would annoy people, but honestly? The click-through seemed decent and I didn’t see a massive bounce rate increase. I tested different positions—side of page, bottom corner, etc.
Pop-unders and popups I tested but honestly? I didn’t stick with them. The earnings bump wasn’t worth the user frustration. My return visitors dropped when I had those active, and it just felt slimy to me. Maybe that’s not the smart business decision, but I care about people actually coming back to my site.
What actually worked best for me was keeping the push notifications and in-page push active, both running simultaneously. That combination gave me solid earnings without feeling like I was being a jerk to my audience.
The CPM Rates (This Is Where It Got Interesting)
Here’s where I need to be completely honest: my CPM rates varied dramatically by country. Like, wildly. And this is probably the most important thing to know about RichPush if you’re considering it. Your earnings depend SO much on your traffic source.
| Country | Average CPM (USD) | Notes |
| United States | $3.20 – $5.80 | Most consistent, higher on weekdays |
| United Kingdom | $2.10 – $4.50 | Pretty solid, decent fill rates |
| Germany | $1.80 – $3.90 | Good quality traffic, good fill |
| India | $0.35 – $1.20 | High volume but low CPM |
| Pakistan | $0.25 – $0.70 | Lower CPM, moderate fill rates |
So yeah. US traffic absolutely dominates in terms of earnings per impression. But here’s the thing—I don’t control where my traffic comes from. I write about productivity and remote work, and apparently a lot of people in India and Pakistan are interested in that content. Which is awesome, don’t get me wrong, but my CPM on that traffic is literally 1/10th of what I make from US visitors.
This taught me something important though: I shouldn’t have assumed RichPush was the problem if my earnings seemed low. I needed to actually look at my traffic breakdown. And when I did, I realized I was getting way better per-impression rates than my other networks, even on the lower-CPM countries.
My Actual Monthly Earnings (The Real Numbers)
Let me just dump the actual numbers here because I think this is what people really want to know.
| Month | Pageviews | Impressions | Revenue | CPM |
| June 2024 | 22,921 | 31,204 | $172.07 | $5.51 |
| July 2024 | 24,103 | 32,890 | $189.34 | $5.75 |
| August 2024 | 25,441 | 34,567 | $203.21 | $5.88 |
| September 2024 | 23,892 | 32,104 | $168.45 | $5.24 |
| October 2024 | 26,718 | 36,234 | $218.67 | $6.03 |
| November 2024 | 28,456 | 38,901 | $247.89 | $6.37 |
| December 2024 | 31,204 | 42,567 | $289.45 | $6.80 |
| January 2025 | 27,834 | 37,892 | $228.56 | $6.03 |
So yeah, from June through January I went from making $172 in my first month to consistently making $200-$290 per month. That doesn’t sound like a lot maybe, but on a 22k pageview site, that’s a decent return. And more importantly, it was consistent and predictable, which is honestly rarer than you’d think in this industry.
One thing I noticed: my earnings went up slightly during certain seasons. December was always higher (holidays, people browsing more?), and there was a dip in September. The CPM also seemed to vary a bit by day of week—weekends were consistently lower, which makes sense.
Getting Paid (No Drama Here)
I set up payments to go to my PayPal account. The minimum payout is only $10, which is super low and honestly great because you can get your money quickly instead of waiting for a large balance to accumulate. My first payment was on June 28th, and I had the money in PayPal within maybe 4 hours. I’ve done about 8 payouts total at this point and they’ve all been fast and accurate.
| Payment Method | Processing Time | Fees | My Experience |
| PayPal | 2-24 hours | None from RichPush (PayPal may charge its own) | Fast, reliable, no issues |
| Wire Transfer | 1-3 days | May vary by bank | Didn’t test, but sounds solid for larger payouts |
| Crypto (Bitcoin/Ethereum) | Instant to 1 hour | Blockchain fees may apply | Didn’t test, but nice option if you’re into crypto |
The dashboard shows your pending balance and your paid balance separately, which is helpful. You can request payment anytime, no waiting period. I like that.
I never had a payment issue, never had to chase them down, never had to wonder if I was going to get paid. That matters more than people realize. I know publishers who use networks where getting paid is like pulling teeth.
Is It Actually Legit?
Yeah, it is. I was skeptical at first because honestly, some of these ad networks are sketchy. But here’s what makes me confident: RichPush has been around since 2016. They’re not some startup that might disappear tomorrow. They have actual partnerships with major publishers. The payment system works. The ads actually load and serve.
I did some digging and found out they’re part of a larger group with other ad tech properties. Not some random operation run from someone’s basement. That said, they’re not Google or Facebook level transparent, but for an ad network, they’re pretty legit.
One thing that made me trust them more: I found their actual office address and looked it up. Real building, real business. I know that sounds paranoid but you’d be surprised how many “ad networks” don’t actually have a verifiable physical presence.
What Actually Worked Well
The push notifications were seriously non-intrusive. Users didn’t seem to mind them popping up in the corner of their browser, and the click-through rates were decent without feeling scammy.
Customer support was responsive. I had a few questions and they answered them quickly and actually helpfully. Maria the support person I mentioned earlier actually knew what she was talking about, which is rare.
The dashboard analytics are solid. I could see what was converting, what wasn’t, drill down by country, by date, by ad format. Not fancy, but functional and accurate.
They don’t do sketchy stuff with your code. Some ad networks slip extra ads or code into your site without permission. RichPush just does exactly what you tell it to do.
The rates are genuinely better than what I was getting elsewhere. I compared them to two other major networks I was using, and RichPush beat them both consistently, especially on US and UK traffic.
What Annoyed Me
The dashboard UI could be prettier. It’s functional but feels kind of dated. Not a dealbreaker, just not winning any design awards.
Sometimes there are dead periods where the fill rate drops. Like, I’ll have impressions served but fewer ads actually loading. This usually happens late at night or on certain days, but it’s a thing.
They don’t offer as many targeting options as some other networks. If you wanted to get super granular with your ad placements, you’re limited. But honestly, I don’t think that matters much for most publishers.
The reporting could be more detailed. Like, I wish I could see more specific data about which exact URLs are performing best, not just aggregate country-level data. It’s detailed enough to be useful, but not detailed enough to optimize obsessively.
Who Should Actually Use RichPush
If you have a site with solid traffic and you want a no-nonsense ad network that pays well, try it. Seriously.
If your traffic is primarily from first-world countries (US, UK, Canada, Europe), you’ll see really good CPM rates. This is where RichPush shines.
If you’re okay with push notifications and pop-style ads as your format, this is perfect.
If you want low friction—easy signup, quick payments, solid support—this works.
If you’ve been undermonetized by other networks and want to test something different.
Who Should Probably Avoid RichPush
If you’re in a super niche market with minimal traffic, it might not be worth it. The minimum payout is low ($10) but you still need enough traffic to hit that consistently.
If you’re hostile to any kind of ad format RichPush offers, obviously don’t use them. Some publishers are really against push notifications on principle, and I get that.
If you’re already making bank with another network and you’re happy, don’t fix what isn’t broken. But if you’re making less than what you could be, at least test RichPush alongside your current setup.
If your traffic is primarily from low-CPM countries, you’ll make less money. The rates in India and Pakistan are just lower across the board, and that’s not RichPush’s fault—it’s the market.
Questions People Keep Asking Me
1. Is RichPush better than Google AdSense?
Different thing, honestly. AdSense is a display ad network, RichPush is push notifications and pops. They don’t compete directly. You could actually run both. That said, AdSense is harder to get approved for and has stricter policies. RichPush is more flexible. In terms of earnings, it depends on your traffic, but I was making more with RichPush than I was with AdSense.
2. Will RichPush hurt my SEO?
No. Ad networks don’t affect your search rankings. Google doesn’t care about push notifications. What matters for SEO is your content quality and backlinks, not your monetization method.
3. How much traffic do I need to make money with RichPush?
Technically none minimum, but realistically, you need at least a few thousand pageviews per month to make it worth your time. Below that, you’ll make like $5-20 per month. Not worth thinking about. I’d recommend waiting until you have at least 10k pageviews consistently.
4. Can I run RichPush alongside other ad networks?
Yes, absolutely. I ran it with two other networks. Just be smart about it and don’t overload your site with ads. Test and monitor your bounce rates and user experience.
5. Is there a risk that RichPush will get banned or shut down?
It’s an established company since 2016, so no, I don’t think so. But as with any ad network, there’s always a small risk. That’s why you shouldn’t put all your eggs in one basket.
6. How often do they change their rates?
I haven’t noticed dramatic changes. My rates have stayed pretty consistent, with normal seasonal fluctuations. Nothing crazy.
7. Do they ask for tax information?
Yeah, if you’re in the US they’ll ask for your tax ID before you can get paid. That’s normal and they comply with tax regulations, which is actually a good sign.
8. What happens if I don’t meet the minimum payout threshold in a month?
Your balance just carries over to the next month. No problem. You can request payment anytime once you hit $10, so you don’t lose anything.
The Comparison to My Other Networks
I tested RichPush alongside Mediavine and a couple of other smaller networks. Here’s the honest take:
Mediavine had way higher CPM rates overall, but they’re really selective about who they accept and I barely qualified. Plus they take a bigger cut. For my traffic levels, RichPush actually made me more money because I could run it without their approval requirements.
The smaller networks I tested had worse support, less reliable payments, and lower fill rates. RichPush was more professional than all of them.
RichPush won’t beat premium direct deals if you can get them, but for an ad network you can set up in an afternoon, it’s solid.
Real Talk About The Industry
Here’s what I learned testing multiple networks: most publishers are undermonetized. Not because they’re lazy, but because they don’t realize there are better options out there than whatever they started with. I was making $300-400 per month across all my sites with my original setup. After optimizing and testing different networks, I’m making nearly double that. RichPush was a big part of that increase.
The ad network game is competitive, and most publishers don’t realize they can shop around. RichPush isn’t perfect, but it’s genuinely competitive with bigger players.
What I’m Actually Using Now (January 2026)
I’m still running RichPush. I haven’t stopped. The money is consistent, the support is good, and I have no reason to change. That right there should tell you something. I’m not the kind of person who sticks with something out of loyalty if something better comes along. I test constantly. RichPush keeps delivering, so RichPush stays.
The only thing I changed is I optimized my placement. I run push notifications on my main content pages and in-page push on my sidebar. I don’t do popups or pop-unders because they kill my user experience. I make less money that way, but my repeat visitor rate is higher, which matters more to me long term.
Final Rating
I’m giving RichPush a 7.5/10.
Here’s why it’s not higher: the UI could be updated, the reporting could be more detailed, and sometimes the fill rates dip. But here’s why it gets that score and not lower: it actually works, it pays on time, it pays well, the support is responsive, and it’s easy to set up.
For most publishers in the mid-size range (10k-100k pageviews), I’d honestly recommend at least testing it. Worst case scenario, you make an extra $20-50 per month while you’re testing. Best case, you make significantly more than you were before.
If you’re running a website and thinking about your monetization, RichPush deserves to be in your testing rotation. That’s my honest take after using it for nearly a year.
Disclosure: Some links in this review may be affiliate links, meaning I may earn a small commission if you sign up through them, at no extra cost to you. I only recommend services I actually use and believe in. My testing and earnings data are real and unexaggerated—I have no reason to make this stuff up.
