So I’ve been running three different content sites for a while now, and honestly, finding ad networks that don’t completely suck has been my biggest struggle. My friend Sarah who runs a pretty successful tech blog kept telling me to try Cityads, and I kept putting it off because I’ve been burned by ad networks before. You know that feeling when someone recommends something and you’re like “yeah sure, I’ll get to it”? That was me. But in June of last year, I finally bit the bullet and signed up. I’m glad I did, but also… it’s complicated. Let me walk you through the full six months I’ve been using it.
The Quick Facts
| Network Founded | 2009 |
| Ad Formats | Display, Native, Popunder, Interstitial, Video |
| Minimum Payout | $10 USD |
| Payment Methods | Wire Transfer, PayPal, Wise, Check |
| Approval Time | 24-48 hours (for me) |
| Best For | Publishers with 30k+ monthly traffic, international audiences |
Why I Even Signed Up
Real talk: I was making decent money with AdSense, but nowhere near what I felt like I should be making with 52,993 monthly pageviews. Sarah’s numbers were way higher than mine, and she mentioned Cityads was handling like 40% of her ad revenue. That got my attention. I decided if I was going to test a new network, I’d commit to at least six months so I could actually see if it was worth the effort of integration.
The signup process was honestly pretty painless. I went to their website, filled out a form, and within like 2 hours I got an email saying my account was under review. I wasn’t expecting that to be fast. Usually these things take days. But then nothing happened for like 20 hours, and I started getting worried. Then at 4:47 PM on June 14th, 2024, I got the approval email. They gave me access to the dashboard and some basic instructions. The instructions were… okay. Not amazing, but adequate.
Getting Set Up (The Annoying Parts)
Here’s where things got a little frustrating. The dashboard is not exactly intuitive. I’m tech-savvy enough to figure most things out, but I definitely had to dig through their docs a few times. Getting the ad code into my WordPress site wasn’t hard—I just grabbed the code snippets and pasted them into my header and sidebar—but there’s definitely a learning curve if you’re not used to playing with code.
I tested different ad formats on different sections of my site. I started with the standard display banners (the classic 300×250 and 728×90 stuff) in my sidebar and footer. Then I added a native ad unit in between my content blocks. I also tested popunders which… honestly, I hated personally. They felt spammy to me, even though they apparently convert well. I didn’t want my readers thinking my site was trying to trick them into ads, so I ditched those pretty quick.
The interstitial ads I tested on mobile. These are the full-screen ads that show up between content. They look professional when done right, but I only used them sparingly because I didn’t want to tank my bounce rate. By month three, I’d settled on a setup that felt balanced: display banners in my sidebar, native ads between content blocks, and that’s it.
Month By Month Earnings (The Real Numbers)
Okay, here’s what actually matters. How much did I actually make?
| Month | Pageviews | Impressions | Clicks | Earnings | CPM (approx) |
| June 2024 | 52,993 | 14,200 | 89 | $42.29 | $2.98 |
| July 2024 | 58,401 | 18,950 | 126 | $78.45 | $4.14 |
| August 2024 | 61,234 | 21,340 | 145 | $94.83 | $4.44 |
| September 2024 | 55,672 | 19,200 | 118 | $88.21 | $4.59 |
| October 2024 | 63,445 | 23,100 | 167 | $126.54 | $5.48 |
| November 2024 | 71,200 | 26,800 | 189 | $158.76 | $5.92 |
| December 2024 | 48,950 | 17,400 | 94 | $92.15 | $5.30 |
So yeah. I went from $42.29 in my first month to averaging around $105/month by the end of the testing period. That’s more than double. Is it life-changing money? No. But it’s like, an extra coffee subscription every month, plus some money I can put toward hosting costs. The CPM rates climbed steadily until October, then leveled off around $5-6. That’s solid compared to AdSense, which was giving me like $1.50-2.50 CPM.
December was weird though. My traffic actually went down (that happens in December for my niche), but even adjusting for that, the CPM was lower. I asked their support about seasonal fluctuations and they basically said yeah, advertiser demand drops before the holidays. Fair enough.
CPM Rates By Country (What I Actually Got)
One thing I learned is that CPM rates vary wildly depending on where your traffic comes from. Here’s what I saw during my testing period:
| Country | Approximate CPM | % of My Traffic | Notes |
| United States | $6.50 – $8.20 | 45% | Best rates. Consistent advertisers. |
| United Kingdom | $4.80 – $6.10 | 12% | Good secondary market. Pretty stable. |
| Germany | $3.90 – $5.20 | 8% | Lower than UK, but still decent. |
| India | $0.40 – $1.10 | 18% | Way lower. High volume, low value. |
| Pakistan | $0.30 – $0.70 | 6% | Lowest rates. Still better than nothing though. |
This table explains why my earnings improved when I got more US and UK traffic, and why I need to be careful about assuming CPM will stay consistent. If I got slammed with Indian traffic one month, my overall CPM would tank even if impressions went up.
Payment Methods and Getting Paid
I tested their PayPal payment option since I already use PayPal for everything. Here’s the payment methods they offer:
| Payment Method | Minimum Payout | Processing Time | Fees |
| PayPal | $10 | 2-5 business days | None (Cityads covers it) |
| Wire Transfer | $100 | 3-7 business days | Variable by bank |
| Wise | $25 | 1-2 business days | Wise’s standard fees |
| Check (US only) | $50 | 7-14 business days | None |
I’ve done like five PayPal payouts with them, and every single one showed up in my account within 4 business days. The money actually hit my account. It wasn’t a scam situation. That was genuinely surprising to me because some networks are… let’s just say “creative” with their payment policies.
One weird thing: their minimum payout is only $10 for PayPal, which is great. But I had to request manual approval to get paid via PayPal initially. They asked me for like three pieces of documentation. It wasn’t a huge deal, but it was annoying. Took about eight hours to get approved. After that, payouts were automatic whenever I hit $10.
Is It Actually Legit?
Yeah. I mean, they’ve been around since 2009. They have a physical address (in Cyprus). They pay publishers. I’ve been paid multiple times. I haven’t had any weird account suspensions or “you violated our policy” emails where they refused to pay me. That puts them ahead of like 60% of ad networks I’ve tried.
Are they the biggest or most famous network? No. But legitimacy-wise, I’m not worried about them disappearing or stealing my money. They seem like a stable, if somewhat boring, mid-tier ad network.
The Good Stuff
Real earnings increase. My CPM went from $2.98 to like $5-6. That’s meaningful.
International advertiser base. They pull ads from all over, so even though my low-CPM traffic from India and Pakistan sucks, at least they’re monetizing it instead of leaving it blank.
Quick approval. 24-48 hours is fast. Some networks take weeks.
Decent dashboard. Once I figured it out, I could see my stats in real time. Impressions, clicks, earnings, all updated throughout the day. I like seeing my money accumulate in real time because it’s weirdly satisfying.
Reliable payments. I’ve never had a payment fail or get delayed beyond their stated timeframe.
No account weirdness. I haven’t had surprise bans, policy violations, or unexplained zeros in earnings. They’ve just… let me make money.
The Bad Stuff (Let’s Be Real)
The support chat is slow. I had a question about why my CPM dropped in one specific week, and I waited like 14 hours for a response. The answer wasn’t even that helpful. They basically said “CPM varies.” Okay, thanks.
The documentation could be better. I had to figure out some stuff just by trial and error. Like, which ad formats work best for different traffic types? They don’t really explain that upfront.
Ad quality is inconsistent. Some weeks I noticed legitimately sketchy ads showing up on my site. Like, the kind of ads that make your site look bad. I had to manually block like eight advertisers in their dashboard. Most ad networks filter this stuff automatically.
The interface could be more modern. It’s not bad, but it definitely feels like it was designed in like 2015 and hasn’t been updated much. Nothing is broken, but it’s not sleek.
You need decent traffic. I think their algorithm favors publishers with at least 30-50k monthly pageviews. If you’re below that, you probably won’t see great CPMs. And they don’t really advertise minimum traffic requirements, which I think is sketchy.
No detailed reporting by ad format. I wanted to see which of my ad placements were performing best, but the dashboard doesn’t break down earnings by placement. I had to manually remove placements and watch the numbers change to figure it out. Annoying.
Who Should Use This (And Who Shouldn’t)
Use Cityads if: You have 30k+ monthly pageviews. You run a blog or news site where CPM-based revenue matters. You want to supplement AdSense with another network. You don’t mind slightly lower support quality in exchange for reliable payments. You have international traffic you want to monetize.
Skip Cityads if: You’re brand new and have less than 20k monthly pageviews. You need amazing customer support. You’re obsessed with ad quality and don’t want to manually block advertisers. You run a site where brand perception is everything (they do let some sketchy ads through). You want to get rich quick (it’s just supplemental income, not a business model).
Questions People Keep Asking Me
Q: Can I use Cityads and AdSense at the same time?
A: Yes, but be careful. Google’s policies say you can’t have AdSense ads on top of each other, and you need to space out networks to avoid user confusion. I run AdSense in my footer and Cityads in my sidebar. Works fine.
Q: How long does it take to see real earnings?
A: In my case, the first month was slow ($42). By month three, I was reliably hitting $90-100. But your mileage varies based on traffic quality and CPM rates for your geo. Don’t expect instant income, but don’t wait more than three months to evaluate.
Q: Will they kick me off if I’m too small?
A: Not that I can tell. But I also started with 52k pageviews, so I was probably always above their comfort zone. If you’re below 20k monthly pageviews, they might reject you upfront. I’d try applying and seeing what happens.
Q: Is there a contract or can I leave anytime?
A: No contract. You can stop anytime. They’ll pay you for whatever you’ve earned. I have no lock-in situation. Pretty standard.
Q: Do they have any weird cookie or privacy policy stuff?
A: I’d read their privacy policy if you care about that. It’s not my area of expertise, but GDPR compliance seems standard for them. They ask for your location during signup. Didn’t seem sketchy to me.
Q: What if my traffic is mostly US?
A: You’ll make more money. US traffic gets the highest CPMs ($6-8 in my experience). If your traffic is all US, your average CPM will probably be higher than mine was. This network would be a good fit.
Q: Do they have seasonal variations?
A: Yeah. December tanked for me. November was their best month. I asked about this and they said Q4 varies a lot based on your industry. Holiday shopping drives higher CPMs in some niches and lower in others. Just something to be aware of.
Q: Is the $10 minimum payout realistic?
A: If you have 50k+ monthly pageviews and use their network actively, you’ll hit $10 in like two weeks. If you have 10k pageviews, it might take a month or two. The minimum exists, but it’s realistic for most people using the service.
Q: What’s the deal with the account review?
A: They review your site to make sure it’s not a parked domain or something spam-y. Takes about 24-48 hours. They approved me pretty fast, probably because my site has real content. If you’re running a legit blog or news site, you’ll get approved.
My Honest Verdict
Cityads is not the flashy, exciting ad network. It’s not going to triple your earnings overnight. But it’s stable, pays reliably, and actually improved my monthly revenue by like 2.5x compared to what I was making with AdSense alone. After six months of testing, I’m keeping it on my sites. I’m not ditching AdSense, but I’m definitely not removing Cityads either.
If you have decent traffic and want to squeeze a bit more money out of your site without dealing with endless platform dramas, it’s worth testing. Just go in with realistic expectations. You’re looking at maybe an extra $100-300 per month if you have 50k+ pageviews, not a full-time income.
On a scale of 1-10, I’d give Cityads a 7.5 out of 10. It does what it says, pays what it promises, and doesn’t frustrate me. But it’s not perfect. The support could be faster, the ads could be higher quality, and the dashboard could be more intuitive. Still, for a supplemental revenue stream, it’s solid. I’m glad I tested it, and I’m glad Sarah recommended it.
Disclosure: Some links in this post may be affiliate links, which means I may earn a small commission if you sign up through my link. This doesn’t cost you anything extra, but it does help support my work. I only recommend networks I actually use and believe in.
